CLIENT OVERVIEW

University of Prince Edward Island

Improve CRM process and marketing automation in emails and leads scoring
Industry
Education
Market
Canada & Egypt
Goals
Improved Marketing Operations

Improve CRM processes and Marketing Automation

Services

Contracted Services Breakdown

Explore the results for Prince Edward University
Digital Optimization
Marketing Analytics
Media Buying

Creating High-Quality Content to Achieve High Authority Links

THE BRIEF

Identify Actionable Opportunities to Improve Marketing Operations

The Canadian Universities in Egypt (University of Prince Edward Island and Toronto Metropolitan University) Cairo campus needed to recruit local and international students for the next academic year. They sourced us to consult them on CRM sales process, marketing automation, and performance tracking & tagging to achieve 360 measurements. In addition, they asked for a digital recruitment best practices audit to achieve their students' onboarding goals.
How we can help

Industry Relevant Services

Marketing Consulting

Performance deep-dive for effective digital marketing strategies to guide you toward success relative to the desired goal

Conversion Optimization

Maximize the conversion rate and improve the sales funnel with CRO personalization, CRM automation, and testing

Marketing Analytics

Build accurate marketing analytics 360 measurement and proper attribution to make informed decisions that lead to success

PPC Media Buying

Analyze, plan, and execute strong paid media programs that deliver results across paid channels and improve the return of ads spend (ROAS)

Social Media Management

Go beyond social posts by designing engaging experiences that are relevant and memorable to improve your social media presence

Search Engine Optimization (SEO)

Improve SEO web ranking with proven white hat practices that drive SERP enhancements and fix technical server errors

Partner with Us for Unparalleled Success

Elevate your digital presence with AlCaz Media. Contact us today and start your journey to excellence with our innovative marketing solutions!
Schedule Online Meeting
THE RESULTS

Driving Global Growth to Your Business

Our strategic initiatives led to remarkable improvements and measurable success across various metrics. Below are the key outcomes from our engagement with the client that led to a successful partnership:

  • Deep-dive review to advise on best practices and optimization opportunities to improve marketing operations
  • Findings: Identify 50 value add opportunities and draft comprehensive strategy to recruit students for spring
  • Tagging: Provided tagging implementation guide to improve cross domain tracking and conversion tracking
  • Automation: Provided new ways to apply CRM automation from round robin to automatic sales assignment
  • Measurement: Guided the client on how to calculate the CPA Cost per Acquisition and LTV LifeTimeValue

55
Actionable Recommendations
$100K
Paid Media Savings
+40%
SQL Conversion

Marketing Analytics

CASE STUDIES

Discover How Our Strategies Drive Results

Ecommerce

Quark Expedition

Improve eCommerce website conversion by 3X
Digital Optimization
Creative Design
Marketing Consulting
Automotive

Ferrari Middle East

Advise Ferrari Middle East on social media localization
Marketing Consulting
Media Buying
Social Media Management
Real Estate

La Vista Development

Generate paid media-qualified leads for serious buyers
Marketing Consulting
Media Buying
Social Media Management

See if AlCaz Media is
Right for You

Discover the transformative power of strategic digital marketing with AlCaz Media. Connect with our team of experts today and begin crafting your unique success story.
Schedule Online Meeting